Modern Psychological Studies
University of Tennessee at Chattanooga
Place of Publication
Undergraduate university students (N=118) participated in the experiment examining the effects of pleasantness level and vividness level on mood and recall. A pleasant and an unpleasant story were manipulated to construct the subdued and vivid version of the story. Subjects were randomly assigned to one of the four experimental conditions: (a) pleasant-subdued (b) pleasant-vivid, (c) unpleasant-subdued or (d) unpleasant-vivid A mood scale was administered before and after the presentation of the text. An additional test was used to measure recall. The results indicated significant main effect for level of vividness on mood F (1,111) = 558, p <.05. Mood was found to be a significant predictor variable of recall R = .25 R2= .066, F (1,111) = 786 These findings might be applicable to any area concerned with mood alteration.
BF1 .M63 v. 5 no. 2 1997
Yolas, Ibolya; Pelkey, Melissa; and Porter, Tiffany
"Effects of levels of pleasantness and vividness on mood and recall,"
Modern Psychological Studies: Vol. 5
, Article 4.
Available at: http://scholar.utc.edu/mps/vol5/iss2/4